A RealGreen alternative for lawn companies that want to own their site, texts and data

What is RealGreen, and who is it built for?

RealGreen is WorkWave's software for green-industry companies. Its home page, read October 31, 2026, names lawn care, landscaping, tree and arbor care, irrigation, snow removal, holiday lighting and exterior pest control, and says more than 2,400 lawn care companies use it. The modules it lists include a CRM, estimating, scheduling, smart routing, a mobile app for technicians, automated customer communications, billing and payment processing, and analytics through a product called Wavelytics. The page also promotes Service Assistant 5 by name.

RealGreen is built for established operations. Its pricing page describes the Small Business package as "Ideal for 3 crews or more," gives Enterprise unlimited licenses, and claims use by 90% of the top lawn care franchises. If you run several crews or branches, that depth is the reason to look at it.

What does RealGreen cost?

RealGreen doesn't say. The pricing page lists no dollar amounts. It says packages are "both usage and user-based" and that you get a custom quote by contacting sales. The three packages it names:

• Small Business: full CRM, online measuring, scheduling and work orders, dynamic routing, mobile app, customer notifications, customer portal, email marketing, digital marketing, integrated payments and a sales chatbot.
• Professional: adds pay-over-time financing, capital solutions, advanced reporting and API integration.
• Enterprise: adds advanced API, advanced analytics integrations and professional services.

The same page shows Website Builder, Online Reviews and Live Truck Tracking in a separate grid without saying which package includes them. Ask which of those are in your quote and which are priced on their own, and get the answer on the order form, because the order form is what the contract runs on.

What does the WorkWave contract say?

RealGreen is a WorkWave product, and WorkWave's Master Services Agreement covers services from WorkWave and its affiliates. WorkWave's terms page lists it as last updated January 1, 2025. Unless your order form says otherwise, the parts that matter most to a lawn company:

• Term (8.1.2): if the order form doesn't name a length, the initial term is 12 months. If you add a product later, its term is lined up to end with your first order (8.1.3).
• Renewal (8.2): subscriptions renew automatically for the length of the expiring term or 12 months, whichever is shorter, unless either side sends written notice of non-renewal 30 or more days before the term is up.
• Renewal price (8.2): pricing can rise at WorkWave's discretion by up to 5% over the prior term, or by more if WorkWave tells you at least 60 days before the term ends. Promotional prices renew at list price.
• Paying (7.1): fees are based on what you bought, not what you use; payment obligations are non-cancelable; fees paid are non-refundable; and quantities can't be reduced during the term. Card processing fees are passed through to you.
• Cutting back (8.4): services run on a non-cancelable basis for the term, and if you decrease services mid-term, or WorkWave terminates for cause, early termination fees apply, billed as a lump sum or spread over the remaining months.
• Work product (2.10): WorkWave owns the work product from its professional services, apart from your own content, and licenses it to you for the subscription term.

None of this is unusual for annual business software, and your signed order form can change any of it. Write the notice date down the day you sign. On a 12-month term, the last day to say you won't renew is 30 days before the anniversary. Our guide to field software contracts and cancellation covers the same terms across other vendors.

What about texting and the website?

Texting. RealGreen's customer communications page says in its FAQ that "SMS notifications are outbound only," with pre-service, after-service and payment reminders as the examples. It says two-way texting is coming with a Communication Center update, without a date, and that texting needs 10DLC registration. So, going by that FAQ, a customer who replies "can you come Thursday instead" isn't answering into a two-way thread in RealGreen today. Our guide to two-way texting for service businesses explains why the reply thread matters.

Website. If your site is on WorkWave's Website Builder, read its supplemental terms. They say that when the website service ends, WorkWave "shall immediately make your website inaccessible" and you no longer have rights to the service or the site; the license bars copying, moving or transferring it; and the builder subscription can be set to run until your core software subscription ends. If you use your own domain, the terms leave renewing and paying for it to you. Whether RealGreen's Website Builder module is sold under these WorkWave terms is something your order form will show; ask. Our guide to what happens to your website when you cancel walks through the questions.

What happens to your data when you leave?

Section 8.5 of the master agreement covers it. If you ask within 30 days after the service or the agreement ends, and all fees are paid, WorkWave provides a backup of your content "at the then-current fee," in a medium or format it chooses. After those 30 days it has no obligation to keep or provide anything.

For a lawn company, that backup holds years of property measurements, service history, billing and notes on each lawn. Three steps protect it:

1. Ask WorkWave, before your notice date, what the backup costs and what file format it comes in.
2. Run your own exports of customers, properties, programs and invoices while you still have full access.
3. Map those fields into the new system before the season starts, using our CRM migration checklist and the steps in switching CRMs without losing data.

What do RealGreen's reviews say?

Capterra returned an error when we tried its page on October 31, 2026. The figures here come from Capterra's own listing as shown in search results: 3.9 out of 5 from 148 reviews, with category scores of 3.9 for features, 3.8 for ease of use, 3.7 for customer service and 3.6 for value for money. Treat those as approximate until you open the Capterra page yourself.

WorkWave's Trustpilot page is small and unclaimed: a 2.6 TrustScore from 4 reviews, all one-star, covering several WorkWave products. One, posted May 2026, describes a forced 2025 move to Service Assistant 5 with about $11,000 in implementation costs, repeated failed data uploads and a demo that didn't match the delivered product. Another, posted June 2026, describes being held to a one-year contract and billed after stopping use. An October 2026 review says canceling was hard. Four reviews are not a trend, but three of the four are about migration, contracts or canceling, which is where to press in a sales call.

When is RealGreen the right choice?

When you run three or more crews, you want property measuring, routing, a customer portal, payments and financing from one vendor, and you have an office person who will live in the software every day. The franchise footprint and the lawn-specific depth are real, and a packaged product that already does what you need beats building one. If that is you, negotiate the order form: the renewal cap, the notice date, the backup fee and format, and what happens to the website.

If you are smaller, several other lawn software products publish their prices; our roundup of lawn care software compares eight products by company size.

When is our setup the better fit?

A lawn or landscape company that wants the whole system in its own name is who we build for. The custom CRM is made around how you sell and schedule, and the code and the database with every customer and property are yours. The number customers call is ported to you, with two-way texting and missed-call text back through our business phone setup, and the website files and code sit in a hosting account you own. You sign no term: hosting, numbers, email sending and any ongoing work are each their own monthly line, and you can stop any of them. Our pricing page lists what you own on every quote.

The limits are real too. We publish no prices, so we can't claim to be cheaper. We have no reviews yet and no phone line, so the way to reach us is hello@dillardsdigital.com, and the way to judge the work is a free written quote and a click through our CRM demo of the system our own service companies run on. We make no promise of results. For how lawn companies use a setup like this through the season, see our lawn care industry page.

Frequently asked questions