No price list. A written quote, free, for your job.
Here is what drives the number, what's in it, what you own when it's done, and what you keep paying for. Read this, then get the quote.
You pay for work, not for a plan name.
Every quote is built from lines like these. More of them, or bigger ones, cost more. None of them is padded. See them on a sample quote.
Pages that need writing
A service page we interview you for and write from scratch costs more than a page you already have good copy for. City pages are quoted per page because each one is researched.
Phone numbers, minutes and answering
A number and call routing is one line. An AI receptionist that takes job details is another. Both are month to month and show their monthly cost in the quote.
Software built around your workflow
A quote-to-invoice CRM is scoped by the screens and the integrations you need: card payments, texting, scheduling, a customer portal. Each is a line.
Email and texting
Sending costs are passed through at cost. The list, the templates and the automations are yours.
Moving your data over
Customers, past jobs and invoices from your current software or spreadsheets. Quoted by what you have and how messy it is, and we tell you which parts aren't worth moving.
Ongoing work, if you want it
SEO, marketing and improvements are quoted monthly as their own line, with what you get each month written down. Stop any month.
The costs behind the accounts in your name.
Hosting, numbers, minutes, sending and payments run on accounts we open in your company's name. These are the vendors behind them and what each one lists today, so the monthly lines on your quote hide nothing. To see how the lines read, open the sample quote.
| What it is | Vendor | What the vendor lists | On your quote |
|---|---|---|---|
| Business email | Google Workspace | $7, $14 or $22 a user a month (Business Starter, Standard or Plus) on the one-year plan, before tax. New customers can get an introductory discount. | Vendor list price |
| Website hosting | Netlify | Free, $9 a month (Personal) or $20 a month (Pro, any number of team members), each with an allowance of usage credits. | Vendor list price |
| CRM database | Neon | Free tier, or pay for what you use: $0.106 per compute unit hour and $0.35 per GB of storage a month, with no monthly minimum. | Vendor list price |
| A local phone number | Twilio | $1.15 a month. | Vendor list price |
| Call minutes | Twilio | $0.0085 a minute to receive a call and $0.0140 a minute to make one, on a local number. | Vendor list price |
| Text messages | Twilio | $0.0083 per message segment sent or received on a local number, plus per-segment carrier fees that the same page lists by carrier. | Passed through at cost |
| Texting registration (10DLC) | Twilio | $4.50 one time to register the brand, plus $41.50 one time for Standard brand vetting. Campaign fees are separate: see 10DLC fees by vendor. | Vendor list price |
| Email sending | Resend | Free up to 3,000 emails a month (100 a day), or $20 a month for 50,000. | Passed through at cost |
| Card and bank payments | Stripe | 2.9% + 30¢ per domestic card payment; 0.8% per ACH Direct Debit payment, capped at $5. | Vendor list price |
Read on each vendor's own pricing page on November 3, 2026. Prices change, so check the vendor's page before you budget. “Vendor list price” is the price the vendor publishes. “Passed through at cost” means you pay what the vendor charges, with nothing added. Microsoft 365, the other business email we set up, isn't listed because Microsoft's pricing pages didn't load for us that day.
Sources
- Google Workspace: Pricing, read November 2026
- Netlify: Pricing, read November 2026
- Neon: Pricing, read November 2026
- Twilio: Voice pricing, United States, read November 2026
- Twilio: SMS pricing, United States, read November 2026
- Twilio Docs: A2P 10DLC brand registration, read November 2026
- Resend: Pricing, read November 2026
- Stripe: Pricing, read November 2026
At the end, it's yours. All of it.
This is the part most agencies leave out of the quote, so we put it in writing on every one. See what 19 agencies' terms say about leaving.
Leaving another agency first? Read what to move before you cancel, or print the agency exit checklist.
- Your domain, registered in your company's name, with you as the owner
- Your website files and the code behind them, in your own hosting account
- Your phone number, ported to you, not leased to you
- Your CRM: the code, the database and every customer in it
- Your email list and the templates
- Your Google Business Profile and every other listing, with you as the primary owner
- Every login, in a password manager you control
Seven things we build. One quote for the ones you need.
Websites
Custom-built, fast, and written to rank and convert.
What's includedCustom CRM
Quotes, jobs, scheduling, invoicing and payments, shaped to your workflow.
What's includedAI Reception
An AI receptionist that answers, qualifies and books, day and night.
What's includedBusiness Phone
Numbers, routing, voicemail, two-way texting and missed-call text back.
What's includedEmail & SMS Marketing
Campaigns to the customer list you already paid to build.
What's includedBusiness Email
you@yourcompany.com with the records set so your mail lands.
What's includedSEO & AI Search
Local search, Business Profile and visibility inside AI answers.
What's includedWhat ongoing work looks like, month to month.
Every client gets a private portal with their own numbers, behind a sign-in with two-step verification. You see what the site is doing without logging in to five tools, and you ask for changes in the same place.
Live visitors
How many people are on your website right now.
Search intel
How your site shows up in Google search, from Google Search Console.
Every lead and call
Each form lead, and calls from a line that's connected to it, in one list.
Site health
Whether your site is up and its security certificate is valid.
Monthly reports
The month's numbers, kept as they were that month, with our notes.
Change requests
Ask for a change, get a numbered request, and see where it stands.
A weekly report by email
A short summary of the week, sent to your inbox.
Who this is for, and who should pass.
A good fit
- You do the work yourself or run crews, and you want the phone to ring from channels you own
- You're starting out and want it set up right the first time (several agencies say in writing that a new company is too small; see which take you)
- You pay for leads or software you resent, and you'd rather own the machine
- You run more than one brand and want one back office behind all of them
- You'll answer the phone, send the quotes and ask for the reviews, if the system makes it easy
Not a fit
- You want guaranteed rankings, guaranteed lead counts or a promised return. Nobody honest can promise those
- You want the cheapest possible site this week. A template builder is the right call, and we'll tell you so
- You want someone else to run the business day to day. We build and maintain the systems; you still make the calls on jobs and prices
- You want a price list without a conversation. We quote the job, in writing, free, and that takes one
Straight answers about money.
Why don't you publish a price list?
Because a price list makes us quote the list instead of the job. A four-page website for a one-truck company and a sixty-page site with city pages, a booking form and a phone system are not the same product, and pretending they are is how agencies end up overcharging the small jobs and underbuilding the big ones. You get a written quote for your scope, free, before anything starts. For what agencies and tools publish, see what contractor marketing costs elsewhere, from published prices.
Is the quote free?
Yes. Each free offer ends in something written: the instant website checkup sends a fix plan, the free launch plan gives you a setup order, and the free system quote is the quote itself. If you take the quote to someone else, that's fine. It's yours.
What's in a quote?
Each piece of work as a line, what it includes, what you own at the end, what's needed from you and when, and what it costs. No “platform fee”, no setup fee that doesn't match a line of work. See a sample quote for a made-up lawn company.
Do I pay every month?
Only for things that cost money every month: hosting, phone numbers and minutes, email sending, and any ongoing work you ask us to keep doing, like SEO or marketing. Each of those is its own line, so you can stop any one of them. The website and CRM code is yours either way. What the vendors behind those lines list today is in what the vendors charge.
What if I already have a website or software?
We quote the gap, not a rebuild. If your site is good, we'll say so in the system quote and price only the fixes.
Can we start small?
Yes. The instant website checkup or the free system quote tells you what to fix first. You can start with the phone setup or a few pages and add the rest later, each as its own line.
Get the number. Free, in writing.
Tell us what you do and where, and what you have today. The free system quote looks at what you already own, then prices every line in writing.
Get a free system quote