Dillard's Digital Instant website checkup
Auto Glass · Websites

An auto glass website that gets the VIN, the damage photo and the parking spot before the van leaves.

A glass customer arrives with one of three problems: a chip, a crack, or a window that is gone. Their questions: is the part in stock, will a van come out, and where does insurance fit. The site answers those and collects the vehicle details your office needs to order the right part.

Why auto glass is different

Glass buyers compare fast, and the wrong part costs you a trip

Auto glass shoppers are not browsing. A rock just hit the windshield on the commute, a crack is creeping toward the driver's line of sight, or somebody smashed the passenger window overnight. Cash customers call or fill in a few quote forms and book the shop that gives a clear answer first. Customers going through insurance often call their carrier, and then decide whether to accept the shop the carrier's glass program suggests or ask for one they already know. Your site is how they come to know you.

The other thing a glass site must handle is the vehicle. Windshields for the same model can differ by rain sensor, heated wiper park area, acoustic layer, heads-up display, tint band and the camera mount for driver assistance. A quote form that only asks for a name and phone number guarantees a callback to ask for the VIN, and a tech who leaves without the right part loses half a day. A site built for glass asks for the VIN or a photo of it and the features near the mirror, up front, in a way that works on a phone.

Finally, newer vehicles have changed the job. When the forward camera sits behind the windshield, the automaker's repair procedures commonly call for recalibration after replacement. Customers increasingly ask about it, and the shops that explain it plainly earn more trust than those that skip the subject.

What it has to do

What an auto glass website has to do

These decide whether a visitor becomes a booked mobile job or a call to the next shop.

Ask for the VIN without making it a chore

A quote form that accepts the VIN, or a photo of the plate at the base of the windshield, plus year, make and model. Explain why you ask: the right glass the first time.

Sort chip, crack and broken window up front

Three clear choices on the home page that lead to different pages and forms, because a chip repair, a windshield replacement and a shattered door glass are booked and priced differently.

Explain the insurance path honestly

A page describing how a glass claim usually goes, that many drivers can choose their shop, that rules differ by state and policy, and that coverage is confirmed by the carrier, never by a web page.

Say where the mobile van can work

Driveways, office lots and covered garages, what you need (level ground, room to open doors) and when weather or calibration means a shop visit instead.

Cover camera recalibration in plain words

Which customers are likely to need it, how you perform it, how long it adds to the visit and what documentation they receive when it is complete.

Give fleets and dealers their own door

A page for fleet managers, dealerships, rental branches and body shops explaining accounts, approvals, purchase orders and billing, with a contact path that reaches the office.

What we build for auto glass

What we build into an auto glass site

Each of these is part of a standard glass shop build.

A quote form that writes the job

The VIN, photos, location and claim answers go straight into your CRM as a job with the vehicle decoded where possible, so the office checks parts instead of retyping.

Damage photo upload from the phone

Customers send a photo of the chip next to a coin or a photo of the broken window, which helps your office judge repair versus replacement before booking.

Town pages for mobile coverage

One page per town your vans reach, naming the business districts and neighborhoods you serve and any area where you prefer in-shop work, without fake addresses.

Before and after gallery by vehicle

Real installs labeled with the vehicle type and town, including calibration setups, which reassure owners of newer cars that you have done theirs before.

Markup for search and AI answers

Service, area, hours and FAQ schema, plus direct answers to common glass questions, so search engines and assistants can describe your shop accurately.

How we build websites for every trade
In your name

What you own on day one.

Every account is opened in your company's name with you as the owner. If you ever leave, you change a password, not your business.

How pricing and ownership work

Registered to your auto glass company, not to us
  • Domain, hosting and the site files
  • Phone numbers and call recordings
  • The CRM and its database
  • Email and text lists, with consent records
  • Google Business Profile and every listing
  • Analytics and Search Console
Questions

Websites for auto glass, answered.

Should we publish windshield prices?

Many shops show a starting point for chip repair and explain what drives replacement prices (glass features, calibration, moldings). Replacement prices vary so much by vehicle that a VIN-based quote is more honest than a list.

Do we need separate insurance and cash pages?

One claims page and one quote page usually work best. They answer different questions, and mixing them confuses the driver paying out of pocket.

Can the site book a mobile appointment directly?

Yes, for jobs you are comfortable booking without review, such as chip repair. Replacements usually go to the office to confirm the part first, then the customer gets a confirmed time.

Will you rebuild our current site?

Yes. We preserve page addresses that already bring traffic, redirect any that change, and register the new domain and hosting to your company.

Websites for auto glass. Owned by you.

Start with the instant website checkup of your current site: your grade and top 3 fixes, no sign-up. Or get a free system quote for the whole auto glass setup.

Instant website checkup