A tile website that shows what goes behind the wall, so the buyer stops comparing square foot prices.
Your buyer has already fallen for a look. They saved a photo, picked a tile and may have the boxes in the garage. The site has to prove you can build that photo properly, explain why your shower quote differs from the next one, and make booking a visit easy from the bathroom they want to replace.
Tile buyers shop with a picture and hire on trust in what they cannot see
The visitor arrives with a finished image in their head: a walk-in shower with a linear drain, a herringbone floor, a zellige backsplash behind the range. What they cannot judge is the part that decides whether the shower lasts, which is the backer, the membrane, the slope to the drain and the flood test, all hidden once the first row is set. A tile website earns the visit by showing those hidden stages with photos from your own jobs, so a buyer learns why a cheaper quote may be skipping something.
Two other readers check you before they call. The remodeler or designer who might add you to their short list looks for finished work, how you handle layout and trim, and whether you finish on schedule. The homeowner a remodeler already sent you looks you up before letting your crew in. Both want a gallery organized by room, real names on the crew page, and plain words about what you install to.
The work itself shapes the form. Many buyers supply their own tile, and a quote depends on the room's size, the tile size, the pattern, any niche or bench, and what is under the old tile. A request form that asks for pictures of the room and of the boxed tile, who is buying the material and when they need to use the room again lets your estimator arrive with a plan, and it screens out the caller who only wanted a per-square-foot number.
Six things a tile installer website has to do
Each one answers a question a tile buyer asks before booking a visit.
Show the shower build stage by stage
Photos of demolition, the backer or foam board, the waterproofing membrane, the pan slope, the passed flood test and the dry-laid pattern, all from your own jobs. This page does more selling than the finished-shower gallery because it shows what competitors skip.
Organize the gallery by room and detail
Showers, tub surrounds, backsplashes, floors, fireplaces and outdoor work, each photo labeled with its town, tile dimensions and layout. Buyers look for a job like theirs, and a detail shot of a mitered corner or a clean niche is what convinces them.
Take a site visit request with photos
Room, rough size, whether the tile is chosen, who is supplying it, the deadline, and uploads showing the room, the current tile and the new tile still boxed. The estimator reviews them before driving out and brings the right moisture meter and level.
Explain customer-supplied tile honestly
A short page on how you work with tile the customer bought: how much overage to buy, why trim and bullnose matter, how you check box counts and dye lots on delivery, and what happens if the order comes up short.
Give remodelers and designers a reason to call
A trade page with your current lead time, the kinds of jobs you take, how you coordinate with the plumber and the glass company, and a direct way to reach you, separate from the homeowner booking form.
Answer the questions people type
Can you tile over existing tile, how long until I can shower, why is my grout cracking, is large-format tile harder to install. Short, direct answers on their own pages match the searches and give the AI assistants something to quote.
What we build into a tile installer site
Standard on every tile build, for a solo setter or a company with three crews.
A stage photo pipeline from the job
Photos your crew takes at waterproofing, flood test and layout flow from the CRM into a draft gallery entry, so you approve a caption and publish a job without hunting through a phone.
A backsplash quote from a photo
A short form for the small kitchen job: counter length, a photo of the wall, the tile chosen and the outlet count. It feeds a quick quote and fills gaps between larger bathrooms in your calendar.
A visit form that lands in your CRM
Every request becomes a job with the photos attached, the supplier noted and the deadline flagged, and the customer gets a text confirming what happens next and what to have ready.
Partner pages and links
If you install for a tile showroom or a remodeler who lists you, a page that names the relationship accurately and links both ways, which helps search engines connect you to the businesses that already vouch for you.
Markup and an llms.txt file
Schema describing the company, its coverage area and every tile service, with question markup on the answer pages and a short llms.txt, so machines reading the site know you build showers in these towns.
What you own on day one.
Every account is opened in your company's name with you as the owner. If you ever leave, you change a password, not your business.
- Domain, hosting and the site files
- Phone numbers and call recordings
- The CRM and its database
- Email and text lists, with consent records
- Google Business Profile and every listing
- Analytics and Search Console
Websites for tile installation, answered.
Should a tile installer post prices on the website?
A per-square-foot number invites comparisons between jobs that are not alike. Most installers do better listing what moves the price (tile size, pattern, niches, benches, waterproofing, demolition, floor leveling) and offering a site visit, with a separate quick quote path for simple backsplashes.
Do I need a separate page for showers and floors?
Yes. Someone searching for a shower retile and someone searching for a large-format kitchen floor are different buyers with different worries, and one combined services page matches neither search well.
Can the site show work I did as a subcontractor?
Only with permission from the remodeler or homeowner, and captioned accurately. Many partners are glad to be named; some prefer you show the work without the address. We set the gallery up to handle both.
Can you rebuild my existing site without losing search history?
Yes. We keep every address that has history or redirect it, carry over the gallery and reviews, and keep the domain and hosting under the company's own login so the site stays yours.
Websites for tile installation. Owned by you.
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