Radon work runs on closing dates. Be the mitigator who answers the agent's call and installs before the deadline.
Most radon jobs start with a test result in the middle of a home sale, a closing date on the calendar and three people (buyer, seller, agent) who all want an answer today. Your radon company needs a site, a phone line and a job system that book the install fast, track the post-test, and turn agents and inspectors into a referral stream you own.
- “radon mitigation near me”
- “high radon test results what to do”
- “radon mitigation system cost”
- “radon mitigation before closing”
- “radon fan replacement”
- “who installs radon systems”
- “radon test after mitigation”
Your buyer is on a deadline, and so is everyone else in the deal
A large share of radon work begins with a home inspection. The buyer's inspector places a test, the result comes back high, and suddenly a buyer, a seller and two agents are negotiating over a system that has to be quoted, installed and often post-tested before closing. The EPA recommends fixing a home at 4 pCi/L or more and suggests considering a fix between 2 and 4 pCi/L, so a single number on a report can decide who pays for what. Whoever answers the agent's call first and gives a clear install date usually gets the job.
The rest of the work is quieter: homeowners who tested on their own after reading about radon, new construction where a builder wants a passive or active system, fan replacements on older systems, and retests years later. These customers do more research and ask more questions about noise, how the pipe will look on the outside wall, and how anyone can be sure the system is doing its job. Lead marketplaces send a single request to several companies; Angi's FY2025 annual filing says pros pay for matches whether or not they win the work. In a trade where the best source is a handful of agents and inspectors who call you again and again, paying per shared request makes little sense.
Radon also has its own seasons. Real estate volume shapes the spring and summer. Winter, when windows stay shut and families spend more time indoors, is when many homeowners first think to test. Each fan you install will eventually wear out, which creates years of service work for the company that kept the record. A mitigator who owns the phone number, the agent relationships and the customer list keeps all of that. One who rents leads hands it to whoever answers next.
A radon site that answers the agent and reassures the buyer
Two audiences land on a radon site: a worried homeowner reading about lung cancer risk, and a real estate agent who needs a quote and a date by the end of the day. The site has to serve both without scaring anyone or promising a number.
I just got a high radon result page
Explains what the number on the report means in plain language, links to EPA guidance, and lays out the next steps from quote to install to post-test, with a fast request form.
Real estate and closing page
Written for agents and buyers: how quickly you can quote from a report, typical install scheduling, who receives the post-test, and how you handle escrow or seller-paid installs.
How a mitigation system works page
Shows sub-slab depressurization, the fan, the pipe route options (interior, garage, exterior) and the manometer, with real photos from your installs.
Crawl space and slab options page
Explains sealing, membranes and suction points for crawl spaces, slabs and mixed foundations, because a split-level or a home with a dirt crawl gets a different design.
Fan replacement and system service page
For owners of older systems: what a failing fan sounds like, what the manometer should read, and how to book a replacement or a retest.
Testing page
Covers short-term and long-term tests, when a retest makes sense, and the conditions a test needs, while noting that certification and testing rules vary by state.
Local area pages
A page for each county or town where you install, with the foundation types common there, so a homeowner searching nearby reads about houses like theirs.
Pick up when the agent calls with a closing date
Agents call from showings and inspections, often between appointments. The AI receptionist greets callers as your company, collects the test result, the address, the foundation type and the closing date, and books a quote visit or sends a quote request to your estimator.
How AI reception worksA CRM built around the test, the install and the retest
A radon job has a fixed sequence: the original result, a quote, often a negotiation between buyer and seller, the install, the waiting period, the post-test, and a report to several parties. We build the CRM so each step has an owner and a date.
Closing date tracking
Every real estate job carries its closing date, inspection contingency date and the agents on both sides, sorted so the office sees which installs have to happen this week.
Original and post-test results
Store the pre-mitigation result with the report, then the post-test result and date on the same job, so you can show the before and after to anyone who asks.
Who pays and who gets the report
Buyer, seller, escrow or builder as the payer, and a list of everyone who receives the post-test report, so results go to the right people the day they come back.
System record per house
Suction point locations, pipe route, fan model and install date, manometer reading at install, and photos, kept with the address for the next owner or the next service call.
Fan warranty and replacement reminders
Fan install dates tracked against the manufacturer warranty you register, with a check-in when an older fan is likely to need attention.
Retest reminders
A scheduled reminder to suggest a retest at the interval you recommend and after major renovations, so mitigated homes stay on your list.
Agent and inspector referral tracking
See which agents and inspectors send you jobs, how many closed, and how fast you turned their requests around, so you know who to thank and visit.
Builder and new construction jobs
Track passive systems roughed in at new homes and the activation requests that follow after a high test, tied to the builder and the lot.
Market to agents, inspectors and every house you have mitigated
The radon customer list has two halves: the homeowners whose systems you installed and the agents and inspectors who send you deals. Both are yours to keep, as long as your emails and texts go only to people who agreed to receive them.
| When | Campaign | Why it works |
|---|---|---|
| Early winter | Winter testing push | With the house closed up for the season, write to past test customers and homeowners who once asked about radon, and offer a test or a retest before the spring listing rush. |
| Late winter | Agent and inspector refresh | Before spring listings, send agents and inspectors your current scheduling window, how to request a quote from a report, and how post-test results are delivered. |
| Spring and summer | Closing season updates | Keep agents informed when your schedule tightens, so they can book early instead of finding out at the deadline. |
| Fall | System check reminder | Remind past customers to look at the manometer and listen to the fan before winter, and offer fan replacements and retests. |
| Install anniversary | Retest and review request | On the interval you recommend for retesting, offer a retest, confirm the system is running, and ask happy customers for a review. |
Radon Mitigation, answered.
Can the AI receptionist take a radon result from a real estate agent?
Yes. It collects the address, the result, the foundation type, the closing date and who needs the reports, then books a quote visit or routes the request to your estimator. It can text a link for the agent to upload the inspection report.
Will the website explain the EPA action level?
Yes, in plain words and linked to EPA's own page. We quote EPA guidance directly, and we never promise a specific post-mitigation number, because results depend on the house.
Can the CRM track post-mitigation tests?
Yes. Each job holds the original result, the install date, the post-test placement and pickup dates, the result and the list of people who receive the report.
Do we need to stop paying for leads?
No. Keep paid sources while your agent and inspector referrals and your own search presence grow. The CRM shows which sources produced installs, so you can decide with real numbers.
Can you mention our certification on the site?
Yes, if you hold one. We link to the certifying body's own lookup where it offers one, and we note that certification and licensing rules for radon work vary by state.
What each piece has to do for a radon mitigation company.
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