Email that keeps agents sending deals and past customers retesting.
A radon company has two lists worth more than any paid lead: the homes you have mitigated and the agents and inspectors who refer you. A few useful emails a year to each keeps that work coming without buying it again.
Most radon customers never hear from their mitigator again
Once a system is in and the post-test passes, most homeowners stop thinking about radon. Yet fans wear out, foundations settle, basements get finished and new owners move in. A short email at the right time about checking the manometer, listening to the fan or retesting after a renovation brings in service work and shows the homeowner you stand behind the install.
Your agent and inspector list is the engine of the business. These partners do not need to be told what radon is. They need to know when your schedule is tight, your turnaround on quotes once a report arrives, the way post-test results reach them and who to call when a deal is in trouble. Short, practical updates before the busy listing months keep you the first name they think of.
What radon email has to cover
Each email should be useful to the person who receives it.
Retest reminders for system owners
At the interval you recommend, and after you learn of a renovation, a reminder that explains why retesting matters and links to book a test.
Fan and manometer check-ins
A simple reminder to glance at the U-tube gauge and notice whether the fan sounds different, with a photo of what normal looks like and a link to book service if anything seems off.
Winter testing offers for homeowners
When houses are closed up for the season, an offer to past test customers and homeowners who asked about radon but did not install, with only those who agreed to hear from you.
Partner updates for agents and inspectors
Brief notes on your scheduling window, quote turnaround and result delivery, sent before spring and whenever your schedule changes.
Consent and an easy unsubscribe
Only people who agreed or have a qualifying business relationship, with your business address and a working unsubscribe link on every email, as federal commercial email rules require.
What we set up
The list is built from your CRM so emails match each person's history.
Segments from your job records
System owners by install year, homeowners who tested but did not install, builders, and agents and inspectors by how often they refer, each kept separate.
Automatic date-based reminders
Retest and fan check emails are triggered by install dates in the CRM, so they go out without anyone remembering to send them.
Domain authentication for delivery
SPF, DKIM and DMARC on your domain so emails reach inboxes. Our contractor email guide covers sending basics.
What you own on day one.
Every account is opened in your company's name with you as the owner. If you ever leave, you change a password, not your business.
- Domain, hosting and the site files
- Phone numbers and call recordings
- The CRM and its database
- Email and text lists, with consent records
- Google Business Profile and every listing
- Analytics and Search Console
Email & SMS Marketing for radon mitigation, answered.
How often should we email agents?
A few times a year, plus whenever your schedule changes a lot. Agents ignore frequent marketing but appreciate a short, useful update before a busy season.
Can we add every agent we meet to our list?
Only with consent or a business relationship that allows it under the rules you follow, and every email needs an unsubscribe link. This is general information, not legal advice.
Should retest reminders go by text?
Texting needs prior written consent for marketing messages under federal rules. Email is the simpler choice for routine reminders. See our texting rules guide.
Email & SMS Marketing for radon mitigation. Owned by you.
Start with the instant website checkup of your current site: your grade and top 3 fixes, no sign-up. Or get a free system quote for the whole radon mitigation setup.
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