A concrete CRM that knows a job is five trips, one of which the weather can cancel.
A slab is not a service call. It is a site walk, a bid with options, a deposit, a locate ticket, a tear-out day, a form and base day, a pour day with a truck and maybe a pump, a saw-cut trip, a strip and cleanup trip, and a sealer visit next year. Generic field software makes you fake that with notes. We build it in.
Flatwork has stages a dispatch board was never built for
Off-the-shelf field software assumes a job is a visit and an invoice. Concrete has a long run-up and a short, loud middle. The bid may sit for weeks while the owner collects others. Once it is signed, the deposit has to clear before the stone is ordered, the utility locate has to come back before anyone digs, the town may need to see the forms before the pour, the ready-mix order has to match the yards in the takeoff, and the pump has to be booked for the same morning as the truck. Each of those is a date that can slip, and when one slips the rest move with it.
Weather is the other difference. A rain forecast or a cold snap can wipe a pour day, and a crew that already stripped the old driveway cannot leave the homeowner without a place to park for a week. The office then spends a morning calling five customers, the supplier and the pump company. Software built for a plumber has no idea that happened.
We build the concrete CRM around the job's real order of events, with the ready-mix supplier, the pump company, the inspector, the crew lead and the customer attached to it, so the board shows what every pour is waiting on.
What a concrete and paving CRM has to track
When any of these lives on a whiteboard or in the estimator's truck, sooner or later a pour gets booked without a pump.
Bids built from the takeoff
Area, thickness, cubic yards with overage, linear feet of forms, tear-out area, base depth, reinforcement and joint cuts, each with its own line, plus finish options (broom, stamped, exposed, colored) the customer can pick before signing online. Our good, better, best quotes guide shows the layout.
Deposit and progress payments tied to stages
Deposit on signature, a progress payment after the pour, balance after the saw cuts and cleanup, collected by card or bank from a link on the customer's phone. Where your state caps home improvement deposits, the cap is set once and the system respects it.
Locates, permits and inspections as dated steps
The utility locate ticket number and clear date, the approach or sidewalk permit where your town requires one, and the forms inspection appointment, each with a status the crew lead can see before the trucks roll.
Pour day as one event with its parts
Ready-mix order and yards, delivery window, pump truck, crew assigned, finisher count for the heat, and the saw-cut trip scheduled for the window the cut needs. One screen, so the pour cannot be booked with a piece missing.
Weather reschedule in one move
Choose the new pour date once, on the job, and the customer, the supplier and the crew all get the change. The customer's text says why, in your words, and asks them to confirm.
Cure guidance and sealer reminders by job
An automatic message after the pour with walk-on and drive-on timing for that mix and season, and a reminder at the interval you set for sealer or sealcoat, so last year's driveways become this year's repeat route.
How we build a CRM for a concrete contractor
We built one for our own companies first. Yours is built to your pricing units and your crews, in accounts you own.
Your stages and your units
Lead, site walk, bid sent, signed, deposit in, locates clear, tear-out, formed, inspected, poured, cut, stripped, invoiced, sealed. Named your way, with reports that count yards and dollars at every stage.
A crew board that shows trucks, pumps and sawing
The crew lead sees the day's pours with the mix, yards, delivery time and pump on a phone, and the saw-cut and strip trips show up on their own days so nobody forgets the return visit.
Online signature with the server doing the math
The customer approves the bid and pays the deposit from a link. The total is recalculated on the server at approval, so a changed page cannot change the price.
Photos by phase on every job
Tear-out, base, forms and steel, pour, finish and cure, each photo filed to its phase. A crack call two winters later starts with what the slab looked like before the truck came.
Owner reports without a spreadsheet
Bids out, bids won, margin by job type, pour days lost to weather, callbacks per crew and sealer revenue by month, on one screen, from the data the jobs already carry.
What you own on day one.
Every account is opened in your company's name with you as the owner. If you ever leave, you change a password, not your business.
- Domain, hosting and the site files
- Phone numbers and call recordings
- The CRM and its database
- Email and text lists, with consent records
- Google Business Profile and every listing
- Analytics and Search Console
Custom CRM for concrete & paving, answered.
Can it price asphalt and sealcoating as well as concrete?
Yes. Asphalt gets its own units (tons, depth, area for sealcoat, linear feet of crack fill) and its own reminder intervals. A company that does both runs both on one board.
How does a rained-out pour get rescheduled?
You open the job, pick the new date, and the system texts the customer, updates the ready-mix and pump bookings on the board and moves the saw-cut trip with it. Replies from the customer land on the job.
Can the crew lead use it on a phone in the dirt?
The crew view is a phone app with big buttons: today's pours, the mix and yards, the pump time, photos by phase and the customer's number. It works with poor signal and syncs when it has one.
Does it import from the software we use now?
We export customers, jobs, bids and photos from the old tool, map them into the new one, and run both for a short overlap so nothing is lost. Your history stays readable.
What about commercial jobs with retainage and pay apps?
Commercial jobs carry their own fields: bid due date, insurance certificate, retainage, progress billing and the property manager's contact. They sit on the same board with a different workflow.
Custom CRM for concrete & paving. Owned by you.
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