Contractor marketing agency reviews, 2026: ratings, counts and what clients say about 15 agencies

Search an agency's name plus "reviews" and you land on a Trustpilot, BBB or Clutch page that gives you a number and no context. This page puts the numbers for 15 agencies that sell marketing to contractors side by side: the platform, the rating, the count and the day we read it. Every figure was read on October 31, 2026, on the page linked in its row, and where a Google count came through Birdeye or DesignRush, the row says so. Where an agency's biggest number appears only on its own website, the table labels it self-reported. G2 and Capterra blocked our reader, so their figures are left out. The review themes are paraphrased, and they are the reviewers' accounts, not facts we checked. Dillard's Digital is in the last row, with no reviews, because that is where we stand today.

Review ratings and counts for 15 agencies

Two notes on reading the table. A BBB letter grade is a separate thing from a review score: BBB says customer reviews are not used in the letter-grade calculation, so we show the grade, the complaint count and the review average as separate facts. On Trustpilot, the number and the star graphic can differ by a tenth or two because the graphic is drawn in half-star steps.

What clients praise and complain about, agency by agency

A theme below means it shows up in more than one review or on more than one platform, unless we say it is a single review. Several agencies dispute these accounts in public replies, and we note that where we saw it.

Scorpion

Scorpion's Trustpilot reviews are 69% 5-star and 28% 1-star. 32 of the 36 came in the last 12 months, and Scorpion has replied to 33% of the negative ones. Its reviews page claims "350+ Business Verified Client Reviews" beside a 4.7 Google badge, while the same page's meta description claims 10,000+ and a 4.9. Praise: account managers who run weekly performance reviews and answer quickly; more traffic and leads for a plumbing company on Clutch. Complaints: the four newest Trustpilot reviews (August 31 to October 16, 2026) are all 1-star and cite high prices, contracts that are hard to leave, upsells, billing for services not ordered and a website removed that the client says it paid for. An HVAC company posted on Trustpilot and Clutch about irrelevant leads, unresolved credit requests and revenue reporting it calls inaccurate. Exit terms are in our Scorpion comparison.

Hook Agency

Hook's record is almost all Google. Birdeye counts 190 Google reviews at 4.9 on a profile Hook hasn't claimed, and shows five of them. Clutch shows no reviews for Hook, and we found no Trustpilot profile. Praise: prompt, thorough answers from named staff, detailed reporting, quick turnaround on updates, and a plumbing company that credits Hook with its growth. Complaints: none in the five we could read, which is an absence of evidence and nothing more.

LocaliQ

Trustpilot shows 116 LocaliQ reviews, 41 from the last 12 months, 60% 5-star and 36% 1-star, with replies to 53% of the negative ones, typically after more than a month. On Clutch, seven of its nine reviews are rated 1.0 or lower. Praise: responsive teams, good website work, and higher first-year revenue for a furniture retailer on Clutch. Complaints: low or negative return on ad spend, including a lighting installer (Clutch, 2025) who says the campaign took credit for leads it didn't produce; irrelevant leads; an ad run without approval, then an invoice after unanswered emails (October 2026); service that slipped after an account manager left; unexplained charges and a refund still outstanding. More in our LocaliQ comparison.

RYNO Strategic Solutions and Blue Corona

RYNO's site footer reads "Formerly Blue Corona", so this is one company with two review histories. Neither brand has reviews on Clutch, Trustpilot or BBB. The Google figures are as DesignRush shows them, a handful of reviews at a time; we didn't open the Google profiles. Several star ratings DesignRush shows for RYNO don't match the wording beside them, so read the text. Praise: good-looking websites and friendly staff (RYNO), an HVAC and plumbing company that credits RYNO with turning its business around, and (for Blue Corona) a rebuilt website, better SEO and lead tracking, and dedicated account managers who answer fast. Complaints (RYNO's visible reviews, 2025): a high price for the quality, basic SEO problems another provider found, a late website, staff turnover, weak accountability and a drop in leads.

Footbridge Media

Footbridge's large number is old. Birdeye counts 345 reviews, but the newest visible there are about five years old. Trustpilot has 7, six from the last 12 months, and notes that Footbridge hasn't invited customers recently. BBB's C+ comes from one complaint Footbridge didn't answer. Praise: steady leads from the website for a three-year client, a smooth redesign, on-time delivery across several sites, a suspended Business Profile reinstated. Complaints: one 1-star Trustpilot review (September 2025) says paid work wasn't delivered and a refund wasn't honored; Footbridge's public reply says the review doesn't reflect most customers' experience and that it can't discuss contract details there. We found no other recent negatives. What stops when you cancel is in our Footbridge comparison.

Contractor Gorilla

The reviews page title says "Over 400 5-Star Reviews", the banner says "Over 472", and neither names a platform. The profiles we could open hold six Thumbtack reviews from 2013 to 2016, nothing on Clutch or Trustpilot, and a BBB file opened in December 2023 with no reviews or complaints. Praise (own page and Thumbtack): fast answers, patience with design changes, well-built websites that bring in steady leads, SEO and Google Ads management, and a roofing site that reached page one for its main searches (Thumbtack, 2013). Complaints: none on any page we read. The open question is where the 472 reviews live.

Thrive Internet Marketing Agency

Thrive has 115 Clutch reviews (cost is its lowest sub-score, at 4.5) and 42 on Trustpilot, 30 from the last 12 months, with a reply to every negative one. Its home page claims "Over 1,000 Client Reviews" beside badges for "150+" Google and "100+" Clutch reviews, far more than the platforms we could open hold. Praise: responsive named staff, a rebrand one client says changed its direction, SEO built into the plan, and a reviewer who calls Thrive expensive but says it produced job leads. Complaints: an insurance client on Clutch (April 2026, in a review rated 4.0) got 10 to 15 ad leads and no sales. The four 1-star Trustpilot reviews we could read (2023 to 2026) describe a falling Business Profile ranking (Thrive replied that it has no record of that client), a profile suspended days after Thrive got access (Thrive replied that Google controls suspensions), nearly $10,000 paid with no website work, and junior staff after an oversold pitch.

WebFX

WebFX has the largest Clutch record here and a weak Trustpilot one: 22 reviews, 36% of them 1-star, 6 from the last 12 months, and a flag saying it hasn't replied to negative reviews. Its home page cites "700+ third-party reviews" and names Clutch and G2 elsewhere on the page, with no split between them. Praise: organized, proactive account managers; a lower cost per conversion on paid search; more qualified leads and local SEO revenue, with early AI search progress, for an HVAC and plumbing company (Clutch, October 2026). Complaints: missed deadlines and content published without approval (a 1.0-star Clutch review, December 2025); high charges for little work under vague contracts (Trustpilot, February 2026); a prospect turned away because its site was newly redesigned (Trustpilot, July 2026); clients on Clutch asking for steadier account managers.

LeadHub

LeadHub's public record is two Clutch reviews from March 2016, and its Trustpilot profile is claimed and empty. Praise: reliable delivery at a fair price, a stable and honest team, better rankings. Complaints: slow website builds, and blog posts weaker than one client wanted. Ten-year-old reviews say little about the team you would get now, so ask for recent references in your trade.

Hibu

Hibu has the most reviews on any Trustpilot, Clutch or BBB page we read, and the heaviest complaint file. On Trustpilot, 580 of its 1,120 reviews came in the last 12 months, 80% are 5-star and 15% are 1-star, and Hibu has replied to 58% of the negative ones. At BBB, 38 of its 108 complaints were filed in the last 12 months. Praise: named account reps who take good care of their clients, fast answers, and more leads and calls (Trustpilot, October 2026). Complaints (mid to late 2026): generic websites, one said to look like another local business's site; search work or ads clients say never happened; sales promises missing from the contract; billing after the term or after a cancellation request; reps who stopped replying; a sales visit that continued after the reviewer asked the rep to leave. Hibu's BBB replies usually say the work matched the statement of work, sometimes with partial credits that complainants declined. See our Hibu comparison.

Townsquare Interactive

Townsquare's numbers depend on where you look. Trustpilot shows 98 reviews, 74 from the last 12 months, split between 5-star (52%) and 1-star (46%), with replies to 25% of the negative ones. Its home page claims "5,000+ Positive Reviews", in line with a Birdeye profile the business claimed; that profile credits BBB with 304 reviews, while BBB's own page shows 166. Praise: smooth onboarding and website setup with named staff (Trustpilot); plain-language explanations, monthly calls with recommendations, and a business reporting nearly triple the revenue since its new site, about a month into the work (BBB, 2026). Complaints: few or no leads after about 90 days; contracts clients felt locked into; charges after cancellation; a website setup one reviewer says was still unfinished after about six months; unreturned calls. Townsquare's BBB replies cite its signed terms, say initial payments are non-refundable and say SEO and ads take months. More in our Townsquare comparison.

Contractor Marketing Pros

The home page claims "150+ 4.7-Star Reviews" and links to a Google Maps listing we could not open, so the figure is unverified. Clutch has no reviews and lists the company as a freelancer, with one employee at its Miami Beach location. BBB shows one review, a 1-star from October 16, 2026. Praise: none on an independent platform we could read; the site points to more than 40 client videos on YouTube. Complaints: the one BBB reviewer saw no progress after three months. One review is a single data point.

Contractor Growth Network

The "are we a fit" page claims "135+ five-star reviews" without naming a platform, and the home page counter read "0 +" when we checked. The one independent review is on Clutch, from a remodeling company owner, for branding and web work done February to May 2025 on a budget of $10,000 to $49,999. Praise: more and better leads, fast replies and delivery. Complaints: none found. With one public review there is nothing to weigh, so ask for references.

Marketing 360

The headline 4.6 is credited to Top Rated Local: the reviews page shows "4,000+ Reviews on TopRatedLocal", though its FAQ calls 4.6 the average across five platforms (Top Rated Local, Capterra, GetApp, Glassdoor and Software Advice). Madwire's about page lists Top Rated Local among its brands alongside Marketing 360, and BBB lists "Top Rated Local, LLC" as an alternate name for Madwire. The Top Rated Local page we read doesn't say so. On Trustpilot, 34% of reviews are 1-star, and Marketing 360 has replied to 46% of the negative ones, typically after more than a month. Praise: patient, named onboarding staff and clear explanations, and an owner who credits ads and a website refresh with more than doubling the business. Half of the eight newest 5-star reviews (September and October 2026) are about onboarding. Complaints: charges after cancellation; little or no return; a first invoice far above the quoted fee; a Google Ads account that was hard to get back; a website one client says was held unless hosting continued (the reply acknowledged the hosting policy); and, at BBB, refunds tied to signing a general release. See our Marketing 360 comparison.

Plumbing Webmasters

The only source we found is the company's own page, headed "Most Recent Reviews (109)". Most entries carry a Google icon, several appear twice, and some use other names, such as HVAC Webmasters. We found no Trustpilot, Clutch or BBB listing. Praise: callbacks on time, a site live in about two weeks, simple software with good training, no pressure and no contract, a fair price for a new company. Complaints: none on the page. A curated page won't show complaints, so look up the Google profile itself.

Dillard's Digital (us)

We have no client reviews on Google, Clutch, Trustpilot, BBB or any other platform as of October 31, 2026. We are a newer company, we publish no prices and no phone number, and today you reach us at hello@dillardsdigital.com or through the instant website checkup. If that changes, it will show up in our row of the table, counted the same way as everyone else's.

How to read contractor marketing agency reviews

Self-reported counts versus independent counts

A count on an agency's own site is a claim. Contractor Gorilla's "Over 472", Contractor Growth Network's "135+", Contractor Marketing Pros' "150+" and Thrive's "Over 1,000" each exceed what the profiles we could open show, or point to a profile we couldn't open. Ask for the link to every profile behind the number and add them up yourself.

Who runs the review site

Some review sites share a parent with the business being reviewed: Madwire lists both Top Rated Local and Marketing 360 among its brands. Aggregators such as Birdeye pull in reviews from other platforms, on profiles the business may have claimed (Townsquare's) or not (Hook's), and their counts can disagree with the source, as Townsquare's BBB count shows. Give the most weight to platforms the agency doesn't control that check the reviewer. Clutch says it checks identity and work history and labels reviews it can't confirm "Not Verified". The FTC's final rule on consumer reviews, announced in August 2024, bans fake reviews, rewards tied to writing a positive or negative review, and insider reviews that hide the connection, so it is fair to ask any agency how it collects its reviews.

Reply rates

Trustpilot shows how often a company answers negative reviews: Thrive all of them, Hibu 58%, LocaliQ 53%, Marketing 360 46%, Scorpion 33% and Townsquare 25%, while WebFX's page says it hasn't replied. Then read a few replies. One that names a person and offers a call tells you more than one that disputes every detail.

Last-12-month volume

An old pile of reviews describes a different company. The newest Footbridge reviews visible on Birdeye are about five years old, and LeadHub's Clutch reviews and Contractor Gorilla's Thumbtack reviews both stop in 2016. Trustpilot shows the last 12 months: 580 of Hibu's 1,120, 74 of Townsquare's 98, 32 of Scorpion's 36, and 6 of WebFX's 22. Recent reviews describe the account managers, prices and terms you would get today.

Grades, review scores and complaints

BBB builds its letter grade from the business's BBB file: complaint history and handling, time in business, transparency and similar factors. That is how Hibu holds an A+ with 108 complaints in three years while Footbridge sits at C+ over one unanswered complaint. Read the complaint count and a few complaints, and treat the grade as a measure of complaint handling.

When the review was written

Check what stage the reviewer was at. Half of Marketing 360's newest 5-star reviews praise onboarding, which comes before results can exist. Many of the 1-star reviews we read describe the first two to six months, when invoices have cleared and the leads haven't come. Neither tells you about year two.

What the reviews have in common

Across 15 agencies, the same praise and the same complaints repeat. The praise is about people: a named account manager who answers fast and explains plainly. Nearly every agency with independent reviews gets it somewhere. The complaints are about money and exits: contracts clients feel locked into, billing that continued after a cancellation request, refunds with conditions, websites or ad accounts that were hard to take along, and leads that didn't fit the business.

That split matters when you choose. An account manager can leave: a LocaliQ reviewer says service slipped after one did, and a WebFX client asked for more continuity. The contract and the ownership terms stay. Before you weigh any star rating, read the exit terms. Our contract red flags guide and the agency contracts and ownership table show what each agency puts in writing, and the trade comparisons for roofing and HVAC and plumbing cover prices and who each agency serves.

Questions to ask an agency about its reviews

• Send me the link to every profile you count in the review number on your site.
• How many reviews did you get in the last 12 months, and from which trades?
• Can I talk to two current clients in my trade, and one who left in the last year?
• How do you ask clients for reviews, and do you give anything in return?
• Show me your reply to your most recent 1-star review.
• If I leave, what do I keep: the domain, the site files, the Google Business Profile, the ad account and the phone number?

The last answer matters more than any review. The agency contract checklist turns it into a list for the sales call, and before you cancel your agency covers getting your accounts back. Whoever you hire, the reviews that bring in calls are your own, built with a steady Google review habit on a Business Profile and website in your name. That is the part we build, through local SEO and AI search and websites.

Frequently asked questions